TikTok is introducing a updated setting that allows them to cut down on the volume of AI-made media appearing in their streams. This move comes as the platform revealed that it currently hosts more than 1 bn content made with AI.
Trial and Implementation
The new functionality is undergoing trials over the coming weeks before a global release. This advancement comes amid a surge in AI-generated material, driven by new video-generation tools.
AI Proliferation Online
It has been noted that approximately a tenth of the most rapidly expanding content creators on a competing service primarily display AI-generated videos. A significant portion of this output is considered “AI slop”, a term for inferior, factory-style content that is frequently absurd or bizarre.
“We know from our community that numerous viewers enjoy content made with AI tools, including digital art to science explainers, and we intend to give people the power to adjust the amount of that, depending on their own preferences,” commented a spokesperson.
Volume and Proportions
The platform shared that there are currently over a billion videos on its network identified as made with AI. In total, over 100 mn videos are uploaded to the platform every day, making clips made by AI a limited part of its complete catalog.
User Control Features
Users will be capable of reduce or increase the volume of AI content they view by using the “manage topic” setting in the platform and selecting “AI-generated content”. Other topics that are already be adjusted under the filter encompass current affairs, clothing, cosmetics, and dance.
Platform Guidelines
Its policies mandate creators to identify lifelike artificially created content, and it bans harmful deepfakes of public figures or crisis events. Any believable AI video that is unmarked can be deleted under its user guidelines.
Additionally, the service will now apply an “AI-made” tag to content created with its built-in AI features, or identified by an collaborative effort for identifying artificial media. This step is intended to deter users from seeking to circumvent the labeling process.
Educational Initiatives
TikTok is additionally introducing a $2 million AI literacy fund for professionals and groups to produce learning resources about responsible artificial intelligence. This project will assist charitable organizations dedicated to training programming and robotics.
Platform Protection
The video-sharing app has defended its moderation strategy, amid debate over intentions to cut jobs for a large number of review team members in the UK. TikTok is planning to eliminate hundreds of positions in its trust and safety department in its British office, with labor groups and online safety experts voicing alarm that staff are being displaced by machine-led review.
A company official explained that staff-based oversight would still have a role, but AI can protect employees by filtering out the most harmful content before it has to be seen by humans. The platform announced a notable drop in shocking and graphic content seen by human moderators over the last 12 months due to intervention by its machine learning processes.
“We think that it’s essential to balance staff and AI to maintain a secure environment,” she said. “We’ll have humans as integral to the approach, but we also think it’s very important to limit contact with dangerous material as rapidly, which is why a lot of the machine support is proving valuable operate efficiently.”